Content Creator for TikTok & Social Media (USA Market) at SMTgroup.

We are seeking a dynamic Content Creator who not only generates innovative ideas but also brings them to life for the USA market. If you are passionate about TikTok, understand how to create engaging formats, and excel at capturing attention within the first two seconds, you might be the perfect fit. As a rapidly growing creative brand in the paint-by-numbers industry, we are expanding our offerings. Our content is designed to be visually appealing and irresistible to scroll past. You will be part of a small, agile team where speed is crucial, ownership is valued, and your creative concepts will be implemented quickly.

De rol

In this role, you will:

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Transform content strategies into repeatable and scalable formats.

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Produce short-form videos (TikTok, Reels, Shorts) that attract attention and engagement.

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Film and edit your own content, showcasing your on-camera presence.

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Build and nurture organic social media channels.

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Develop and oversee a content calendar.

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Create content that spans the entire funnel: awareness, consideration, and conversion.

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Identify trends early and create relevant content that aligns with our brand identity.

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Continuously test, refine, and enhance content performance.

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Maintain a high volume of content output while ensuring quality.

Vereisten

We are looking for candidates who:

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Are true digital natives with a strong understanding of the US audience and online culture.

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Are comfortable appearing on camera and representing the brand.

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Can independently handle the entire content creation process in a fast-paced environment.

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Are both structured and creative, able to plan effectively while adapting quickly to trending topics.

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Have experience building or growing an organic social media channel targeting a US audience.

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Have a proven track record in creating short-form videos (TikTok, Reels, Shorts).

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Possess the skills to film and edit their own content.

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Can create and manage a content strategy and calendar.

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Have a high output speed and a mindset that prioritizes completion over perfection.

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Are fluent in American English.

Wat we bieden

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A remote part-time or full-time position, with a minimum of 24 hours per week.

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A salary range of €2,400 to €3,200 based on a full-time work week of 40 hours.

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An international team where hybrid and flexible working is standard, allowing you to plan your own work schedule.

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A role where your ideas are implemented rather than left in presentations.

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An organization that genuinely values your contributions.

Solliciteren

Please share your portfolio, TikTok account, or relevant projects with us. We value proof of your work over mere words.

Over het bedrijf

SMT Group was established in 2016, driven by curiosity about a product discovered by one of the founders. What began as an experiment has evolved into an international e-commerce company in the arts and crafts sector, serving millions of customers across more than twenty countries. Our globally distributed team comprises around 20 employees, including experts in Design, Marketing, Finance, HR, Category Management, and Customer Service. We aim to create beloved DIY art experiences worldwide, with local platforms in each country, all characterized by high quality, creativity, and a strong customer focus. To achieve this, we collaborate with various artists to launch hundreds of new products each month, continuously expanding our product range that merges creativity with commerce. Platforms under SMT Group include schilderopnr.nl, diy-artclub.com, diamondpaintingwelt.de, and happypainting.se.

If you would like to know more, please reach out to our Corporate Recruiter Patricia Lakeman at +31 6 24962626 or via email at patricia@smtgroup.nl.